Your Shopper's Guide

Grow Your Business With Total Market Coverage

to Select Routes in Columbia, Greene Counties and Saugerties

Mailed Weekly

In-Home Directory Showcasing Your Business

Columbia & Greene Edition

Reach Over 33,000 Households Each Week For An Entire Year

Only $59/Week

Verified USPS Mailed Into ~33,077 Homes in Columbia & Greene Counties Each Week

Saugerties Edition

Reach Over 9,000 Households Each Week For An Entire Year

Only $35/Week

Verified USPS Mailed Into ~9,087 Homes in Saugerties Each Week

Columbia & Greene Edition

Chatham
12037
Ghent
12075
Kinderhook
12106
Niverville
12130
Stuyvesant
12173
Valatie
12184
Ancram
12502
Claverack
12513
Craryville
12521
Elizaville
12523
Germantown
12526
Hudson
12534
Philmont
12565
Athens
12015
Coxsackie
12051
Earlton
12058
Acra
12405
Cairo
12413
Catskill
12414
Cornwallville
12418
East Durham
12423
East Jewett
12424
Freehold
12431
Hensonville
12439
Leeds
12451
Maplecrest
12454
Palenville
12463
Purling
12470
Round Top
12473
South Cairo
12482
Tannersville
12485

Saugerties Edition

Saugerties
12477

For Only $94 ea.

Your Ad Will Reach More Than

0

Homes Each Week

Affordable, High Impact Advertising

Introductory

Advertising Rates

Prices are subject to change without any prior notice at sole discretion of the company. Terms and conditions apply.

Columbia & Greene Counties

Number of Spots 1X 4X 8X 13X
FRONT
COVER
Each
$1,550
$1,250
$1,150
$950
Total Annual Investment
$1,550
$5,000
$9,200
$12,350
BACK
COVER
Each
$1,150
$950
$900
$850
Total Annual Investment
$1,150
$3,800
$7,200
$11,050
Number of Spots 13
(1 Qtr)
26
(2 Qtrs)
39
(3 Qtrs)
52
(4 Qtrs)
ONE
CUBE
Weekly
$80
$59
Total Annual Investment
$2,080
$3,068
TWO
CUBES
Weekly
$160
$150
$120
$110
Total Annual Investment
$2,080
$3,900
$4,680
$5,720
FOUR
CUBES
Weekly
$300
$240
$220
$200
Total Annual Investment
$3,900
$6,240
$8,580
$10,400

Saugerties

Number of Spots 1X 4X 8X 13X
FRONT
COVER
Each
$600
$540
$480
$420
Total Annual Investment
$600
$2,160
$3,840
$5,460
BACK
COVER
Each
$540
$480
$420
$360
Total Annual Investment
$540
$1,920
$3,360
$4,680
Number of Spots 13
(1 Qtr)
26
(2 Qtrs)
39
(3 Qtrs)
52
(4 Qtrs)
ONE
CUBE
Weekly
$45
$35
Total Annual Investment
$1,170
$1,820
TWO
CUBES
Weekly
$90
$80
$70
$60
Total Annual Investment
$1,170
$2,080
$2,730
$3,120
FOUR
CUBES
Weekly
$160
$140
$120
$100
Total Annual Investment
$2,080
$3,640
$4,680
$5,200

Notice

Cube Ads are printed and distributed seasonally every three months. Each print run contains 13 week ad placements (Spring, Summer, Winter, Fall), therefore the artwork for all Cube ads is fixed for a given season or a minimum of 13 weeks. It is suggested that the ad placed contains content that accurately carries through for the entire season and does not contain offers that have termination dates ending prior to the 13th week of that season’s publication print run.

Payment Terms

Advertisers shall prepay all advertising at time of insertion order, prior to the publication date. Cube Ads must be paid in full for a minimum of 13 weeks prior to the publication print date. Ads that have not been paid in full risk being removed from that season’s print run. A 2% discount will be applied to prepayment of 26 week or 52 week ad placements when paid by check. Cover Ads must be paid in full at the time the insertion order has been placed.

Credit Terms & Late Payments

Advertisers approved with credit accounts: Invoices must be paid within 30 days, after which the balance shall accrue at 1.5% interest per month.

Media Kit / Order Form

Download a PDF of our media kit or insertion order form. The insertion order can be filled out using Adobe Acrobat Reader.

Advertising Sizes

FRONT & BACK COVERS

Horizontal: 8” W x 7” H

ONE CUBE

Square: 2” W x 2” H

TWO CUBES*

Horizontal: 4.0833” W x 2” H

Vertical: 2” W x 4.0833” H

FOUR CUBES*

Horizontal: 8.25” W x 2” H

Vertical: 2” W x 8.25” H

Square: 4.0833” W x 4.0833” H

*The purchase of two or four cubes is limited to a single advertisement for one business.

Our design staff offers free design service and provides a proof of your ad.

Upload Your Ad

"*" indicates required fields

If you design your ad please submit it as a four-color, camera-ready digital file. Your ad must be 300 dpi or larger. Acceptable file formats are pdf (preferred), tif, and jpg.
Accepted file types: pdf, tif, tiff, jpg, jpeg, Max. file size: 10 MB.

INSERT

ADVERTISING

Searching for a proven impactful method to promote your business? Your Shopper’s Guide provides Total Market Coverage to select zip code routes where your customers live. In-Home postal distribution of your pre-printed advertising inserts. Ideal for:

  • Advertising Circulars
  • Restaurant Menus
  • Special Event Flyers
  • Store Coupons
  • Promotional Postcards

Insert into all direct mailed and drop-off distributed issues of the weekly Your Shopper’s Guide. Zip codes available for inserts are shown at right.

SCHEDULING DEADLINE

Two weeks prior to insertion is recommended.

DELIVERY DEADLINE

Friday prior to insertion.
Delivery hours 7:30 am to 3:30 pm.

DELIVERY ADDRESS

ColorPage Marketing & Publishing
Attention: Randy Delanoy
81 Ten Broeck Avenue, Kingston, NY 12401
845-331-7581, Dial 0

COVER SHEET TO INCLUDE

  • Name of Insert
  • Insertion Date
  • Publication: Your Shopper’s Guide
  • Quantity Shipped

INSERT SIZE

Quarter folding is required for pieces larger than 8½” x 11”.

ZIP CODES

Mailed and Verified by USPS

COLUMBIA COUNTY

TOWN ZIP CODE MAILED
Chatham
12037
1,788
Ghent
12075
1,233
Kinderhook
12106
781
Niverville
12130
236
Stuyvesant
12173
697
Valatie
12184
2,686
Ancram
12502
535
Claverack
12513
169
Craryville
12521
806
Elizaville
12523
869
Germantown
12526
1,603
Hudson
12534
7,956
Philmont
12565
32
TOTAL MAILED
19,391

GREENE COUNTY

TOWN ZIP CODE MAILED
Athens
12015
1,718
Coxsackie
12051
1,475
Earlton
12058
627
Acra
12405
284
Cairo
12413
1,193
Catskill
12414
4,722
Cornwallville
12418
286
East Durham
12423
495
East Jewett
12424
101
Freehold
12431
606
Hensonville
12439
153
Leeds
12451
549
Maplecrest
12454
82
Palenville
12463
600
Purling
12470
283
Round Top
12473
240
South Cairo
12482
258
Tannersville
12485
14
TOTAL MAILED
13,686

SAUGERTIES

TOWN ZIP CODE MAILED
Saugerties
12477
9,087
TOTAL MAILED
9,087

INSERT

PRICING

Call for pricing (see below).

Weight Max Size CPM Discounted Rate for 52 Weeks
ALL
INSERTS
≤ 1.0 oz
11” x 11”
$65 / M
$61 / M
> 1.0 oz to ≤ 1.4 oz
11” x 11”
$80 / M
$74 / M
> 1.4 oz to ≤ 1.8 oz
11” x 11”
$95 / M
$89 / M

Contact Us

Tami Miller

Account Manager

Dana Boulanger

Sales Consultant

"*" indicates required fields

Company Address*
Which editions are you interested in?*
Which seasons are you interested in?*
Which ad types are you interested in?*

Advertising Terms and Conditions

The following are certain terms and conditions governing advertising published in Your Shopper’s Guide. Submission of insertion order for placement of advertising in Your Shopper’s Guide constitutes acceptance of the following terms and conditions.

  • As used in this section titled “Terms and Conditions,” the term “publisher” shall refer to Tri-State Associated Services, Inc.
  • All insertion orders are accepted subject to provision of our current rate card. Rates are subject to change upon written notice from the publisher. Should a change in rates be made, space reserved may be cancelled by the advertiser or its agency at the time the change becomes effective without incurring shortrate charges, provided the advertisements published to the date of cancellation are consistent with the appropriate frequency rate or volume rate. Cancellation of space reservations for any other reason in whole or part by the advertiser will result in an adjustment of the rate (short-rate) based on past and subsequent insertions to reflect actual space used at the earned frequency rate or volume rate.
  • Advertisements are accepted upon the representation that advertiser and its agency have the right to publish the contents thereof. In consideration of such publication, advertiser and its agency agree to indemnify and hold publisher harmless against any expense or loss by reason of any claims arising out of publication.
  • All contents of advertisements are subject to publisher’s approval. Publisher reserves the right to reject or cancel any advertising copy which at its discretion is deemed objectionable, misleading, not in the best interests of the reader, or contrary to Federal and State regulations, whether or not the ad had previously been accepted and/ or published. Publisher further reserves the right to reject or cancel any advertisement, insertion order, space reservation, or position commitment at any time without giving cause. Publisher reserves the right to insert the word “advertisement” above or below any copy.
  • Advertising space reservations are accepted in good faith by verbal or written notification. The absence of written notification following a verbal space reservation does not invalidate that space commitment.
  • Positioning of advertisements is at the discretion of the publisher except where a request for a specific preferred position is acknowledged by publisher in writing.
  • Publisher is not liable for delays in delivery and/or nondelivery in the event of Act of God, action by any governmental or quasi-governmental entity, fire, flood, insurrection, riot, explosion, embargo, strikes whether legal or illegal, labor or material shortage, transportation interruption of any kind, work slow down, or any condition beyond control of publisher affecting production or delivery in any manner.
  • Publisher shall have the right to hold advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to the publisher for advertising which advertiser or its agency ordered and which advertising was published.
  • Publisher shall not be liable for any costs or damages if for any reason it fails to publish an advertisement. The publisher’s liability for any error will not exceed the cost of the space occupied by the error.
  • Publisher is not responsible for mistakes in production of ad copy not submitted in writing.
  • Publisher shall have no liability for errors in key numbers, or advertiser’s index.
  • Conditions other than rates are subject to change by publisher without notice.
  • No conditions other than those set forth here shall be binding on the publisher unless specifically agreed to in writing by the publisher. Publisher will not be bound by conditions printed or appearing on insertion orders or copy instructions which conflict with provisions hereto set forth.
  • Cancellations must be received by the reservation closing date or advertiser will be held responsible for payment of space reserved.
Your Shopper's Guide
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